AMR Unveils ”Scorecard Plus”
Advantage Music Research has launched Scorecard Plus, a new music research option aimed at delivering affordable library testing with added strategic guidance from radio industry veteran Sean Ross. Scorecard Plus complements AMR’s flagship Scorecard Music Test by layering in deeper analysis and customized recommendations. The offering includes expert support in building the test-covering the screener, music montages, hook list and supplemental questions — along with a tailored readout that connects results […]