The Grio

RADIO RATINGS FOR SUBSCRIBING STATIONS GREENSBORO-WS-HIGH POINT | INDIANAPOLIS | JACKSONVILLE | MEMPHIS | MILWAUKEE-RACINE | NASHVILLE | NORFOLK-VIRGINIA BEACH-NWPT NEWS | RALEIGH-DURHAM  | WEST PALM BEACH-BOCA RATON   The game of radio has changed. Low ratings represent a new opportunity for growth and success. Join our list of winning stations making money. Let’s start a confidential conversation and work together. Email or call us: (404)403.0091.

RADIO RATINGS FOR SUBSCRIBING STATIONS CHARLOTTE-GASTONIA-ROCK HILL | CINCINNATI |  CLEVELAND | COLUMBUS, OH | KANSAS CITY | LAS VEGAS | ORLANDO | PITTSBURGH, PA Nielsen PPMs coming Friday at 5PM(EST): Greensboro, Indianapolis, Jacksonville, Memphis, Milwaukee, Nashville, Norfolk, Raleigh-Durham and West Palm Beach.

41% of US advertisers expecting budget cuts due to tariffs plan to cut from social media, while 24% plan cuts to linear TV and gaming, per February 2025 from the Interactive Advertising Bureau (IAB). Most advertisers (60%) expect a 6 to 10% ad budget decline due to tariff-related pressures, per the IAB. Advertisers will have to devise new strategies as tariffs drive up prices. Messaging that communicates value or locally-made goods […]

Despite its resilience, radio is at a crossroads. Digital media consumption is surging, and traditional radio’s share of ear is steadily declining. While radio still reaches 82% of Americans weekly (Nielsen, 2024), that statistic alone won’t sustain growth or attract younger listeners who are deep in the worlds of Spotify, TikTok, and podcasts. To regain relevance and revenue, radio must innovate—urgently and boldly. Here’s the challenge: Embrace a hybrid future, […]

USBC proudly announces the appointment of two dynamic leaders to its Board of Directors—advancing our mission to build Black economic power. The U.S. Black Chambers, Inc. (USBC) proudly welcomes Necole Parker, Founder & Principal/CEO of The ELOCEN Group, LLC, and Nicole Elam, Esq., President & CEO of the National Bankers Association, to its esteemed Board of Directors. Their appointments mark a significant step in strengthening USBC’s leadership as it continues […]

Despite the growing popularity of digital audio platforms, Americans age 13+ continue to spend the biggest portion of their daily audio time with AM/FM radio. Over one-third (35%) of all the time spent in a day with audio is spent with AM/FM radio. Radio has for years made its offerings available through streaming, allowing listeners to connect on phones, computers, connected TVs and smart speakers. Streamed radio offers some of […]

As more Americans head back to the office, AM/FM radio is making a strong comeback in the workplace. According to the latest Share of Ear report from Edison Research, ad-supported AM/FM radio listening at work surged by 10 share points in the first quarter of 2025 compared to the same period last year. “Listening to ad-supported AM/FM radio at-work jumped a stunning 10 share points compared to a year ago,” […]

RADIO RATINGS FOR SUBSCRIBING STATIONS BALTIMORE | DETROIT | MIAMI-FT. LAUDERDALE-HOLLYWOOD | PHOENIX | SAN DIEGO | ST. LOUIS | TAMPA-ST. PETERSBURG-CLEARWATER | WASHINGTON, DC PPMs coming Thursday at 5PM(EST): Cincinnati Cleveland, Columbus, OH, Kansas City, Las Vegas, Orlando and Pittsburgh. Join our growing list of winning Nielsen stations. Email us or call: (404)403.0091

A new voice in mental health podcasting hits the airwaves Tuesday with the launch of “Just Heal with Dr. Jay,” a weekly series from iHeartMedia and Charlamagne Tha God’s The Black Effect Podcast Network. The podcast is hosted by former professional athlete, author, and mental health advocate Dr. Jay Barnett, who brings a unique blend of personal experience and clinical insight to the microphone. Drawing from his background in professional […]