The Grio

More than 6 out of 10 locally-produced radio commercials fail to meet effectiveness standards, with automotive and legal ads performing worst, according to a six-month analysis of 5,693 spots across 108 markets including the top ten. The study, conducted by yaman.AI and led by radio creative veteran and yaman.AI founder Yaman Coskun, found that only 39% of local spots scored 8 or above on a 10-point effectiveness scale measuring factors […]

The audio revolution is here – and iHeart is leading it!  iHeartMedia, the number one audio company in America, reaches 90% of Americans every month — a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. And we were just recognized as one […]

In today’s crowded audio landscape, personalization is no longer a perk—it’s a listener expectation. As digital platforms continue to dominate and traditional radio battles to stay relevant, one competitive edge is emerging as indispensable: intelligent listener segmentation. Gone are the days of one-size-fits-all programming. Audiences are now fragmented across devices, content types, and behaviors. To cut through the noise, audio platforms must understand not just who is listening, but how […]

Powerhouse actress, producer, director, entrepreneur, and philanthropist Dr. Brely Evans will host the highly anticipated doctoral graduation ceremony for Leaders Esteem Christian Bible University (LECBU) on Sunday, August 24, 2025, in Atlanta, Georgia. The celebration will bring together distinguished graduates, community leaders, and celebrity guests in a night designed to honor excellence and inspire the next generation of leaders. The graduation ceremony, led by LECBU President & Founder Dr. Verna Caddie, will feature major celebrity honorees, adding […]

iHeartMedia is partnering with Stand Up To Cancer (SU2C) to broadcast the organization’s ninth biennial one-hour special, airing live and commercial-free on Friday, August 15, at 8pm ET/PT. For the first time, iHeart will deliver the event to a nationwide radio audience via a dedicated audio-only stream across all iHeartCountry broadcast stations and the iHeartRadio app. The one-hour program will also air simultaneously on more than 30 participating media platforms […]

Doechii has admitted that she didn’t expect her second mixtape Alligator Bites Never Heal to be such a success. The Anxiety rapper shared that her second mixtape, released in August 2024, was more of an “experiment” than a project she believed would make waves. In a recent interview with People, Doechii was asked whether she had anticipated that the release would mark her “breakthrough moment”. “No, not at all. I wasn’t even […]

Cox Atlanta Jobs Board Operator (Part-Time) – Atlanta Radio – Atlanta, GA, US, 30309 Production Manager – Atlanta Radio – Atlanta, GA, US, 30309 News Producer – WSB TV – Atlanta, GA, US, 30309 Business Development Consultant – Atlanta Radio – Atlanta, GA, US, 30309

Beasy Baybie on Linklin: In 2018, I was the #1 Afternoon On Air talent at HOT 103.9 in Columbia for years but I wanted more. At the time, I had a friend thatt worked at Urban One ATL so I reached out to see if I could pay him a visit and tour the station. I took a day of PTO and drove from Columbia, SC to Atlanta, GA. After […]

Every morning, listeners across North Carolina tune in to The Sports Shop for more than scores and stats – they show up for the personality, culture, and chemistry that only Erroll Reese and Kevin “K-Mac” McClendon and Pam Thompson-Smith can deliver. As the connection between sports personalities and audience loyalty grows more personal, so does the demand for strategy that goes beyond the microphone. Reese, K-Mac, Pam and their crew are preserving […]