Insite | What the X?
This year, projections indicate that social media platform X, formerly known as Twitter, will experience ad revenue growth for the first time in four years. However, its earnings are expected to reach only about half of what the company generated in 2021. According to a May 2024 forecast from eMarketwr, X’s user base is set to decline by 3.8% this year, dropping to 51.8 million users. Back in 2022, X […]